MediaSharp: Analyzing Tobacco and Alcohol Messages
from the Centers for Disease Control and Prevention
MediaSharp is an important new tool for helping young people make healthy, life-affirming choices about tobacco and alcohol. The purpose of MediaSharp is to help young people critically assess how media normalize, glamorize, and create role models for unhealthy lifestyles and behaviors. This program increases the ability of students to "read" and produce media messages.
materials maybe downloaded in pdf file format. An accompanying seven minute
introductory video and
guide are also available from the CDC's Tobacco Information and Prevention Source.
In order to view these pdf files you will need Adobe Acrobat Reader.
If you do not already have it installed, click here for tips on downloading and a link to the download.